Balletcore

What does this community mean for Glossier?

Balletcore reads as feminine, disciplined, and softly aspirational — a Coquette cousin with more sweat and less bow. The beauty story is flushed cheek, bare lash, tight bun.

Attention Level

Moderate

Engagement Level

↑50%

The Average Income for People in this Community Comes to

$35–75k

Social Activity is Relatively

High

Match

69%

People using Glossier are typically around

Ages16–26

Est. Audience

265k

The Market Penetration is

Growing

What are people in this community up to?

Check out the latest events people in the Balletcore Community have been up to in the last 6 months.

American Ballet Theatre x Repetto

A capsule of streetwear-friendly ballet flats sold out in 4 days and drove Repetto's biggest US sales week ever.

Sandy Liang Ballet Fall Runway

The show pushed leg warmers, wrap tops and ribbon flats into every major fall preview — cementing the aesthetic.

Miu Miu SS26 Ballet Flat Restock

A surprise restock of the satin ballet flat sold through in 90 minutes at $890 per pair.

Balletcore on the Internet

265M

Est. Monthly Views Across All Social Media Platforms

265k

FOLLOWERS TOTAL ACROSS ALL SOCIAL MEDIA PLATFORMS

9 brands

Brands Have An Active Presence In This Community

Content in this community use these hashtags.

#balletcore#balletaesthetic#pinkribbon#rehearsalcore#tightsandsweats

What are people searching for?

7M+ searches on Google, here's the top 10

balletcore outfit

74k

ballet flat outfit

60k

ballet aesthetic makeup

40k

sambas ballet

22k

leg warmers outfit

18k

ballet bun tutorial

16k

pointe shoe pink nails

11k

balletcore essentials

wrap cardigan ballet

ballerina blush

The best performing or most likely to trend content are

39%

Rehearsal b-roll

22%

Pointe-shoe close-up

17%

Two-shot with a dance partner

13%

Ballet-bun tutorial

Studio-mirror OOTD

Who is active in this community?

@kathrynemorgan • YouTube

Kathryn Morgan

Ex-New York City Ballet; the credible face of balletcore.

@chloemisseldine • Instagram

Chloe Misseldine

ABT principal; brings prestige signal.

@sofiawylie • Instagram

Sofia Wylie

Actor/dancer bridging balletcore and mainstream teen.

Here's a few things people
are shopping for.

Turn Balletcore into
your next campaign.

Spin up briefs, hooks, moodboards and shot lists tailored to Glossier.

IDEATE ON THIS COMMUNITY

Research & reports

Cultural moments

Creators

Products

Balletcore

What does this community mean for Glossier?